Creative Director: Nicole Scherer
Creative Designer: Ross King
Step into the future. Welcome to THE AIPER OASIS – an immersive indoor
sanctuary where smart tech meets bold design.
‘Clean water is nature’s mirror. Drawing inspiration from Doug Aitken and is practice,
where water is undisturbed, and acts as a natural mirror, showcasing the beauty of the surrounding environment.
The concept delivers a press-worthy, content-rich environment that brings precision pool cleaners
and lawn care to life in unexpected, unforgettable ways, celebrating AIPER’s evolution as an innovator.
Starting at the entrance with a branded arch with a branding floating fabric, leading into the foyer
connecting the immersive installation with a holographic pool decal. Drawing inspiration from Yayoi Kusama,
we create an immersive installation. Using oversized silver balls, which create perfect shareable photo moments,
supported by water soundscapes and a light and laser show.
Two large aquarium tanks are strategically placed within the installation, housing an active Scuba X robot
demonstrating its cleaning. An optical ingenious illusion photo booth allowed
a fun and youthful step inside the world of AIPER’s aquatic innovation with a captivating dry photo experience.
Aiper: The Oasis. Case Study.
Aiper. The Oasis. Gallery.
Aiper. The Oasis. Public Relations/Influencers.